Delightful Journeys is a joint effort of Cyprus Tourism Organization (CTO) with the private sector in order to promote and capitalise on Cypriot gastronomy as an element of the intangible cultural product of Cyprus.

It also aims to create a new culture of culinary consciousness and to improve the quality of food and gastronomy services in the island, serving as a means of promoting the nutritional culture.

Lastly, the initiative aspires to become the link between the productive sectors of the Cypriot economy and at the same time the vehicle for the development of unique gastronomic experiences on the island.