to promote sports travel to the country, revealing that the segment contributes over EUR40 million to the destination’s annual national income, not including revenue generated from sport visitors’ entertainment activities.

Moreover, during the workshop CTO presented possibilities for further development and stressed the importance of sports tourism for Cyprus, as well as various incentive schemes operated by the organisation to promote the segment, while CSO showcased the venues offered for use by foreign athletes, as well as a new online reservation system for its premises.